Emerging Trends in Immersive Design - Shawn McCoy's 2017 IAAPA Presentation

December 18, 2017

Shawn McCoy. Photo courtesy Owen Ralph of Blooloop

Shawn McCoy. Photo courtesy Owen Ralph of Blooloop

 What differentiates a fad from a trend? How are VR, AR, AI, and IP transforming the experential design landscape? 

JRA Vice President Shawn McCoy answered these questions and more as part of his "Emerging Trends in Immersive Design" presentation at the 2017 International Association of Amusement Parks and Attractions (IAAPA) Expo. For the seventh consecutive year, Shawn offered a fast-paced, full-of-cool-things presentation featuring the latest standout experiences in the attractions and leisure industries. But this year, he also shared the technologies, techniques and traits that comprise trends and give them lasting value.

Didn't make it to IAAPA this year, or want to catch Shawn's presentation again? Enjoy the video below and/or email Clara Rice at crice@jackrouse.com for a transcript. Thanks for watching!

Tags: Blog N Learn , JRA Journeys , JRA Team

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