Mavs Vault – The Dallas Mavericks Experience

Dallas, Texas

Project Description:

JRA, in collaboration with Dimensional Innovations (DI), Heritage Werks and DI Build, created the "Mavs Vault," presented by ShiftKey. This immersive, public exhibition for the 2022 State Fair of Texas unlocked the team's highlights from the past 42 years, featuring never-before-seen artifacts, a short historical film, interactive kiosks with trivia and games, Mavs photo booth, jersey progression display, giveaways, exclusive merchandise and ticketing opportunities. The exhibit takes MFFLs (Mavs Fans For Life) from the Mavericks origin story in the 1980s to the 2011 Championship to today, but even those new to the team enjoyed this slam dunk of a sports experience.

Images courtesy Dallas Mavericks
Dallas Mavericks Vault
Mavs Vault Dallas
Mavs Vault
JRA Mavs Vault Experience

Ready to turn your dream into a reality?