SPAM® Museum
Austin, Minnesota, USA
Services:
- Master planning
- Writing and content development
- Attraction planning and design
- Graphic design
- Executive media production
- Project management
- Art direction
TripAdvisor Certificate of Excellence
Explore Minnesota Attraction of the Year Award of Merit, 2017
Austin Area Chamber of Commerce Project of the Year, 2017
One of the "10 Most Iconic Food Museums to Visit in America" - Eat This, Not That!
"The world's saltiest, most pork-forward museum" - Chicago Tribune
"The Guggenham" - Minneapolis Star Tribune
One of the "world's most bizarrely niche museums" - Daily Mail
"...one of the best food museums in the world" - Irish Times
"One of the World's Strangest Food Museums" - Reader's Digest
"Shows the serious along with the whimsical" - IAAPA Funworld Magazine
"One of the Top Roadside Attractions in the Midwest" - Travel Off Path
Explore Minnesota Attraction of the Year Award of Merit, 2017
Austin Area Chamber of Commerce Project of the Year, 2017
One of the "10 Most Iconic Food Museums to Visit in America" - Eat This, Not That!
"The world's saltiest, most pork-forward museum" - Chicago Tribune
"The Guggenham" - Minneapolis Star Tribune
One of the "world's most bizarrely niche museums" - Daily Mail
"...one of the best food museums in the world" - Irish Times
"One of the World's Strangest Food Museums" - Reader's Digest
"Shows the serious along with the whimsical" - IAAPA Funworld Magazine
"One of the Top Roadside Attractions in the Midwest" - Travel Off Path
Project Description:
If you’ve ever wanted to dive into a can of SPAM, this is your place! At the SPAM® Museum, guests can view the "world's largest collection of spiced pork artifacts," test their height against cans of SPAM, run, jump and slide in a SPAM-themed playground, and simulate making a can of SPAM. You can even get married here, as one UK couple did in 2017.
And it wouldn’t be a shrine to SPAM without “spam-ples” of Hormel’s many canned meat varieties along the way. The 14,000-square-foot museum celebrates the brand’s history with the military, its iconic popularity around the globe, and its line of products today. In its first year of operation, the SPAM Museum outpaced attendance expectations, welcoming over 125,000 visitors.
And it wouldn’t be a shrine to SPAM without “spam-ples” of Hormel’s many canned meat varieties along the way. The 14,000-square-foot museum celebrates the brand’s history with the military, its iconic popularity around the globe, and its line of products today. In its first year of operation, the SPAM Museum outpaced attendance expectations, welcoming over 125,000 visitors.




